Really, what’s not to love about Lucy Love? From their sunny design studio in Newport Beach, this built “by girls, for girls” brand is pushing a new frontier. The homegrown family business, founded by OC natives, Holly and Michael Sharp, has emerged as one of the leading women’s surf brands around the globe. Geared toward the fun and feminine twenty-something girl who loves the healthy and free-spirited beach lifestyle, Lucy Love sets itself apart with unique silhouettes, body-shaping fits, bright and bold colors, and an irresistible fearless attitude. Swell has always been a loyal fan of Lucy Love, and is proud to offer a wide variety of their styles in dresses, tops, pants, shorts and skirts.