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The story of the brand formally known as Ambiguous (now AMBIG) started in the mid 90'as with the simple idea of "How to make a living doing something that makes you happy". In this case, making clothing your friends want to wear. All our friends seamed to ether be Artists, Musicians, Skateboarders, Snowboarders or Surfers. So that's what we based the company on. The raw, fresh clothes gained an underground following within the southern California skate- boarding community and would eventually attract Japanese kids and the attention of the business World. In 2009 AMBIG was on the move to its own facility to create an artistic work environment and a creative hot spot for the brand to grow. Once moved into the new location in Santa Ana the brand has brought in lots of new Artists and talented Athletes to make the brand stronger than ever. "The future of AMBIG is simply good clothing, good friends and good times. Get your AMBIG tees , long sleeve shirts , and more at SWELL.
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