World Oceans Day: #HydrateLike an Ocean Hero, no single-use plastic

Monday, June 8th, 2020



Every year, 300 million tons of new plastic waste is produced – nearly equivalent to the weight of the entire human population! Almost half of that is single-use plastic like shopping bags, water bottles, and straws. The next generation is working together for the future they want and the future they deserve: a future with clean seas.

As a company dedicated to ridding the world of single-use plastic bottles, S’well is honored to partner with Lonely Whale in supporting young leaders in their quest to influence the world — their friends, families, communities and so many more — through education and inspiration. 

Last year, on World Oceans Day, S’well teamed up with Captain Planet Foundation, Lonely Whale, and Point Break Foundation, the founding organizations behind the Ocean Heroes Network, to support an Ocean Heroes Meetup that brought together 100 youth from all 5 boroughs across New York City. 


This year, for the third Annual Ocean Heroes Bootcamp, they’re taking the event virtual, bringing together more global youth activists than ever to fight for a sustainable future with clean seas.

“Ocean Heroes Bootcamp is developed with youth and for youth, and their feedback is implemented at every step of the design process,” says Dune Ives, Executive Director of Lonely Whale and Founding Partner of Ocean Heroes Network. “By bringing the Bootcamp online this year and making it as fun and interactive as possible, more youth than ever before will have the opportunity to collaborate within this global movement and learn how to build campaigns that engage their communities to fight for a more sustainable future and an ocean free from plastic.”

Six days of challenges, live events, webinars, and networking will bring youth activists together to build campaigns that measurably reduce or eliminate single-use plastics. Throughout the week, Squad Leader teams will support each other as they compete in group challenges for points and prizes, engage in group discussions, and work together to develop successful campaigns.

“Once young people understand the tools for systemic change, there is no end to what they can accomplish or what issue they can tackle with those skills,” says Leesa Carter-Jones, President and CEO of Captain Planet Foundation and Founding Partner of the Ocean Heroes Network. “Over the past two years, we’ve trained Ocean Heroes how to use the levers of supply, demand, and policy for changemaking campaigns. We’ve used single-use plastics as a lens and Ocean Heroes have used that knowledge to help pass policies that ban single-use plastic and similar climate-friendly policies in their cities, states and countries; they’ve removed single-use plastics from distribution across their school districts, local restaurants, and coffee shops…”

Watch the recap from last year’s Bootcamp
here and then learn how to register for this June’s virtual program!